Please print this worksheet for your use.
A Quick Market Survey
1)
Would you be interested in buying this product or service?
Yes No
2) What features are most important to you when purchasing this product or service?
Price Proximity
Packaging
Reliability
Reputation
Other Response
Notes:
3) What would you be willing to pay for this product or service?
$ OR
Price Range:
From $ to
$
4) How would you find out about a product or service like mine?
Yellow Pages
Newspaper ads
TV or radio commercials
On-line
Word of mouth
Other
5)
If you currently use this product or service, where do you buy it?
How much do you pay for it?
(Source for some of the questions: NX Level Start-up Instructor Outline, Session Six, Page 11)
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